Perfumery, through history has influenced different civilizations and connected different cultures. We recognize the fusion of fragrances, their effect in today´s world and the tendencies which will mark the future.
Through our globally connected creative, development and marketing teams, Swissarom offers perfumes with the highest standards of innovation and performance. Analyzing market trends we explore and look for new, unique and brillant olfactive emotions that paired with our permanent closeness to the consumer allow us to offer our clients leading-edge solutions. Sharing with them our reason for being: “A Passion for Smell”.
Based on the creativity, design and technical evaluations in use, we create fragrances that awake your senses in each moment of the day. Evoking sensations that range from the blooming of your favorite shampoo, the care feeling that a perfumed cream gives you, the pleasant smell of cleanliness in your fabrics using detergent and softeners to the air freshener that makes you feel comfortable at home.
We develop a great variety of fragrances that consumers will feel pleased when using in their personal care products. We investigate and guarantee that our fragrances have the ideal performance in creams, toilet soaps, liquid soaps and body gels, hair products like shampoos, conditioners, hair colorings and any formula for personal care use.
The sense of cleanliness is usually inspired by the fragrance of the products we use for this task, however this varies throught the time and their formulas evolve as well. For this reason it is important to us to create fragrances connected to new technologies and to consumer expectations, so we can be at the vanguard of those sensations that gratify the cleaning activites at home.
The aroma we perceive in the air influences in great measure the way we perceive different life situations, moments. The smell itself turns into an experience that awakens different emotions or evokes memories. For this reason Swissarom is permanently researching the air fragrance release technologies to offer innovative approaches; not only for their olfactive characteristic but also to ensure the best diffussion mechanisms and necessary conditions to guarantee the duration of the aroma in the air.
We have developed a great range of fragrances and technologies for the care of fabrics. Therefore we offer fragrances that communicate cleanliness, freshness and softness. Our technology SWISSCAPS guarantees that the fragrance remains on the fabrics even after the wash cycle is done, which makes the product´s use a pleasant experience.